If you’ve never thought about taking a Disney cruise, maybe it’s because you still think that cruises are for the middle aged and senior citizens or the idle rich. Things have changed. Disney’s style and savvy business sense lead them into shocking the cruise market when they first commissioned the initial Disney cruise ships - Disney Wonder and Disney Magic. Countering the usual wisdom they entered a crowded market and at the same time targeted a younger population with extremely limited history of or apparent interest in cruises.
Surprise! Once again Disney has hit, or maybe created, a hot new market. Only the popularity of Disney cruises could justify the recent commissioning of two new cruise ships. And the new ships are nearly 50 per cent larger than the originals.